Now, to use contests on your website, you have to get the word out that you have a contest. You use Twitter and other social bookmarking sites to spread the word. You may have noticed by now, that social networking plays a big part in generating free traffic to your website. You not only want to use the social bookmarking yourself, but you want to get others to recommend your website as well.

You need readers and by offering a contest where someone can win something just by leaving a comment or even writing a short note about the contest on their website or blog is the way to do it. Backlinks to your site helps with the search engines and again helps with traffic. All of this is free and can drive traffic to your website.