Archive for May, 2010
Distributing Your Articles to the Right Places
The old school of thought about article marketing: Distribute your articles everywhere you can.
The new approach: Pick two or three quality sites.
Why the difference? There are some good reasons for the divergent perspectives.
Those who advocate mass submission are generally more interested in backlink generation than in direct traffic production. They realize that Google’s treatment of duplicate content will render most every submission “invisible” to searchers. They also know that Google will still take note of the backlinks.
Those who advocate limited distribution argue that you can muster the same traffic effect from a single submission to the right directory and that Google doesn’t seem to be treating inbound links from articles with the same gusto it once had.
So, which way should you break on this issue? If you have mass submitter, software, I’d continue to bombard the net with your articles. There’s no such thing as a bad link, after all. If you don’t have a submitter and you’re more interested in driving traffic to a landing page than engaging in SEO, it makes sense to limit your submissions to the sites that matter.
Free Traffic Where You Least Expected
Once upon a time, some crooner topped the charts with a little ditty called “Little Things Mean a Lot”.
The message is true. The tiny CAN be consequential. Free traffic generation is a great case in point.
Most of us have at least some idea of the bigger ways to generate free traffic. Article marketing, for instance seems to be on the tip of everyone’s tongues at all times.
But there are little ways. Tiny, simple ways. And these techniques can be almost invisible. And their impact can seem trivial. Until we start adding them altogether. All of those little things produce a sum of visitors that can be very impressive.
What are these little things? Things like forum profiles, blog commenting, and even using photos the right way to maximize their SEO value. Those are just three of many examples.
If you want more traffic, you might want to consider mastering a hand of the little things. They can make a very large difference.

